Tag Archives: Beauty

Beauty of the Week

I never thought it would be hard to spend $20 (In Rewards)  I shop in Kohl’s and in the last post I mentioned I work at Kohl’s and they have some great deals…sometimes. So after I got off of work on Saturday, I browsed around the store for at least 20 or 25 minutes looking for something to buy.  I went to the beauty department and started looking for make up brush.  I came across these cute Real Techniques eye shadow brushes and decided I can always use brushes. I’m a make up brush queen! I also have ELF brushes as well that I have stocked up on, so when one brush is dirty, I can use another one.  Real Techniques brushes are good quality and that was only one item on my mini shopping list. 

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As I mentioned I have a lot of e.l.f. brushes, but I never had the Duo Brush for your eyebrows.  I mean I have a brush attached to my eyebrow pencils, but none by itself.  The eyebrow brushes are really good and chic! Before putting on your eyebrow make up, you want to brush your eyebrows really good because it gives you a good angle when lining up your brows and shading them in.

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I actually used this before and it works fine on my make up brushes.  I also have the  shampoo cleaner as well for the brushes which I use daily. This is really good stuff and it gets the job done.

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Brushes these days are really hard to find for some strange reason, at least a decent one.  The one I have now is really old and I had to get rid of that.  I stopped by the beauty supply store down the street and chose a decent looking brush with a firm grip.  This is a two-sided brush for different textures and for detangling. 

The hard bristle side is what I use the most to keep my hair from frizzing (my hair frizzes pretty bad since I’ve been natural for two years) But I do use a spray to control the frizzles. This evolve brand brush is nice and soft.

I don’t really use this texture of brush often unless i’m wrapping my hair.  But it wouldn’t hurt to try using this side with my hair texture as well. 

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These are some new items that I wanted to share with you on my blog today.  I know I said that my next post would be a part two of my monthly obsession and I will definitely have that post up on Wednesday so be sure that you are subscribed to my blog so you won’t miss any of my posts.

You can also connect with me on IG @thatriverzgurlbrand

Follow me on Twitter @theriverzreport

Check out my website http://www.patricerivers.com

 

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Princess Norwood Announces Cosmetic Line ‘Prella Cosmetics’ to the World

Princess Love, Love N Hip Hop reality star and wife to singer and actor Ray J Norwood released her new cosmetic line on New Years Day! Products for your lips and eyebrows are available to purchase on her website Prella Cosmetics

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Photo Courtesy by Princess Norwood http://www.prellacosmetics.com IMG_7945

 

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Photo Courtesy by Princess Love IG

 

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Wal-Mart Picks up Possible Cosmetics for Online Selling

Possible Cosmetics is growing each and every day! CEO and Owner Renata Roundtree is making major moves within her company and plans to expand larger into retail stores all over the globe.  Move over MAC and Clinique, Possible Cosmetics will soon be taking over!

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TRGB Media: It’s been a few months since TRGB has interviewed you about your success and beauty line Possible Cosmetics. Since then, what have you been up to?

Renata Roundtree: Oh Honey lol SO much! I think the BIGGEST thing that We’ve been up to is FINALLY getting into Major Retail! Im too excited of course we’ll discuss this more 🙂

TRGB Media: Congratulations on Possible Cosmetics being apart of Wal-Mart online. What was your reaction?

Renata Roundtree: Honestly, lol I still can’t process it, I’ve been secretly going back and forth with Walmart for a long time. I didn’t tell anyone because I really wasn’t sure the outcome! In fact, they denied me first but I literally called, emailed (and Walmart is actually impossible to reach) I did not take NO for an answer! There’s still LOTS of work to do but we’re in there!

TRGB Media: How has sales and marketing been going? Do you have a team that helps you push sales or are you the only one?

Renata Roundtree: Let’s just say I’m not a Millionaire yet lol… I do have a virtual assistant that helps when need be. However, the bulk of the marketing and sales are driven by me or by other channels that I use. Social media has been a big help but I absolutely plan to have a team to help me plan and execute better. Marketing to be honest is my weakness I actually hate it lol

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TRGB Media: Let’s talk about current and future projects. Are you working on anything exciting?

Renata Roundtree: Yes. We are gearing up to hit a MAJOR retailer in Atlanta!!! Everyone knows that ATL is my second home. I can’t announce it just yet, but 1st Quarter 2019 Possible Cosmetics will be in stores in Atlanta GA!!!

TRGB Media: Also, I see that you are the guest speaker for Dreams to Founder Workshop and one of the panel spotlights for Glambitious. Tell us more about that.

Renata Roundtree: Yes, Im EXTREMELY excited to be apart of these events! One thing about me is I enjoy the empowerment portion of business. I like it more then selling Cosmetics lol I was born for it I have a radiant personality I can capture almost any audience I’m in front of and I have a story to tell. I’m serious when I say empowerment is so much more fulfilling to me, I’d much rather be doing these sorts of events more often!

TRGB Media: Are you still teaching young professionals how to start their own make up line? How has that been going?

Renata Roundtree: Yes, I actually just launched our digital course “ How to start a cosmetic line 101” on our website! That’s another thing that I enjoy.  Its selling pretty good and I take pride in helping someone establish a business! I’m a believer that you are able to share the information you have, especially within your community!

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TRGB MEDIA: Does Possible Cosmetics have any new products in store?

Renata Roundtree: We actually just launched our pressed shimmer powders!! The customers are responding to those very well and I’m getting amazing feedback!

TRGB Media: How many years have you been in business?

Renata Roundtree: Well, I started this business journey in 2010 with designing custom shoes! I must admit at that time I had NO idea what I was doing. Lol I just knew I was gifted to create sells, Instagram ads; all those other things didn’t click to me yet until I started Possible Cosmetics in 2016! I’m a much better business owner now.

TRGB Media: What are some unique things that Possible Cosmetics offers that no other make up line offers?

Renata Roundtree: I don’t really see other makeup lines sharing their “secrets” here at Possible Cosmetics. We not only sell you a product, but we sell you information as well.  We also educate you to start your own business. So I’ll say the empowerment part is what is different about us!

TRGB Media: What is next in store for you and your business?

Renata Roundtree: RETAIL, RETAIL AND MORE RETAIL.  We WILL BE in every major retailer in America; I don’t care if it take me forever! We are planning a Possible Cosmetics TAKEOVER. We will be mentioned with the household names like MAC, Loreal, Este Lauder, Cover Girl etc…

TRGB Media: How can readers connect with you and purchase products?

Renata Roundtree: They can purchase our wonderful products along with our Courses at www.Possiblecosmetics.com also on walmart.com put *Possible Cosmetics* in the search bar 🙂

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CEO of Possible Cosmetics Renata Roundtree

 

 

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Savon Luxe Brings the Heat and Quality to New-Style Virgin Hair

Savon Luxe launched in 2014 and is based in Detroit, MI. What makes the Savon Luxe unique is the high end quality, longevity, and customer experience delivery.  Clients can purchase hair from www.SavonLuxe.co

 

TRGB Media: What made you want to go into a business that deals with virgin hair?

Savon Luxe: I’ve been wearing sew-ins since I was about 16 years old. Back in the day girls would rock the pack hair that would only last as long as the install. I was really tired of dealing with beauty supply hair so I started buying virgin hair. In college I was a YouTube beauty blogger in college growing out my natural hair wearing sew-ins, spending THOUSANDS of dollars on hair extensions. I decided I wanted my own line. I didn’t think to seriously of it at first, then I started deep diving into the beauty business and fell in love. Four years later we’re still here!

TRGB: How did you come up with the name Savon Luxe?

SL: Whew, I went back & forth with the business name for about 3 months. At first the brand name was going to be “Luxe Life”, but I wanted something a bit more personal. The “Savon” derived from my first and middle name and the “Luxe” while cliché is part of me really enjoying luxury things. I knew when I attached my name to it I would take it seriously as it would be a direct reflection of myself.

TRGB: Because the hair industry and various of sellers are in the same business, competitors can be tough. What keeps Savon Luxe different than most other companies that sell virgin hair?

SL: So true! The biggest part I’ve learned in owning a business is staying my lane, and only mind the business that pays me. Even with a multitude of virgin hair companies, I know how to cater to niche. As I’ve grown to be more business savvy, I’ve learned everything is not for everyone. So I (my brand) can’t be either. And that’s okay. Everyone is so focused on high sales, but I focus on the relationship with my customers and business longevity. I’m not interested in being a “fad” business. I’m here for the long run, so what separates me is trust.

“At first the brand name was going to be “Luxe Life”, but I wanted something a bit more personal. The “Savon” derived from my first and middle name and the “Luxe” while cliché is part of me really enjoying luxury things.”

TRGB: For a potential client, how would you sell your products?

SL: The primary thing I do is ask them what THEY are looking for and how can I best service THEM. I’m never a “pushy” sales person. I’m a listening ear before anything, then I guide them to my products that best fit their need and I give them time to decide for themselves. This is vital.

TRGB: When creating a company for women of all colors, what did you have in mind?

SL: Being one helps lol. But seriously, empathy helps when catering to WOC. We aren’t catered to on a national level, so when they shop with me, I don’t want them to have to feel like their “fighting” or “forcing” a product to work for them because I selected my textures and products already with them being the priority.

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TRGB: What are some suggestions when it comes to hair care?

SL: One of my best suggestions when it comes to hair care is research hair type. Hair care is not a one size fits all. Everyone has different likes, dislikes, routines. Knowing what YOU like best is a trial and error process. If an individual is not comfortable caring for their hair themselves, seek a stylist you are comfortable with. But the basis are cleanse and hydrate, that goes for extensions and naturals.

TRGB: Who does your brand market to?

SL: I’m actually in the process of re-developing my demographics. Initially it was a younger adults, because I was in college. As I’ve matured, I’ve learned what I really want which is more young professionals who still are into chic & glam. I can’t wait for my re-development so stay tuned!

TRGB: How fast does your product sell?

SL: Our products sell out pretty fast, especially our Straight Bliss extensions. I’m actually testing out some new patterns now to potentially add that I think my customers will love.

TRGB: Does your brand participate or has participated in hair shows?

SL: I haven’t participated in any to date. There are a few I’d definitely consider going to. I’m still a one woman show for the most part, so once I develop a “team” a trade show will get on our books for sure.

TRGB: How can readers connect with you?

SL: Easily! They can experience Savon Luxe and submit inquiries on www.SavonLuxe.co and see our extensions in action at www.instagram.com/SavonLuxeHair

 

 

 

 

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New Fashion Trend Pyper’s Collection Brings Plenty of Chic and Style

Fashion has always been changing the game with new trends all over the world, nationally and internationally.  But there is one person who is taking her business to the top and that is Pyper Collection! She is a game changer with lots of taste and fashion trends for both men and women.  O taste and see that Pyper’s Collection will have you begging for more!

 

TRGB Media: How did you get into the fashion industry? Was it something that motivated you to branch out and try it?

Pyper Collection: My love for clothes. Reconstruction has always been interesting to me since I was young. After finding out Alabama offer a fashion apparel program I  started my journey. I came to college as a pre-med major but an old friend was a fashion major. She would always have me to do her projects and I enjoyed doing them so I decided to change my major and follow my dream.

TRGB: So, you graduated from the University of Alabama. How did college prepare you for what you wanted to do?  By having a concentration in apparel and textile help your visual skills?

Pyper: The program was great and fairly smaller than the other classes on campus. I enjoyed the intimacy. The variety of courses required put the lifestyle of the fashion industry in perspective for me. When I graduated I felt confident in moving forward in the industry and pursuing a career.

TRGB: Why did you choose this particular industry for your career?

Pyper: My love for beauty and fashion! My family’s brand is also a beauty brand so it was ideal.

TRGB: Tell me about the family business, Salon Lisa Brown. How long have you been working there as a hair stylist?

Pyper: The salon has been open for 7 years now. I worked as a shampoo assistant at the age of 17, went off to school and worked on weekends until I graduated. I then became a junior stylist for a year and was recently promoted to senior stylist and salon supervisor.

TRGB: When starting the fashion retail business, what were your goals and visions for your business?

Pyper: I want to build an empire. My goal was to be affordable but fashion forward. “pypercollection” is a lifestyle brand. I want everyone to be able to shop and be apart of the collection, even the dogs. (We do offer doggy apparel as well)

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Model wearing a chic bathing suit in Pyper’s Collection

TRGB: Did you have a business and marketing plan?

Pyper: My publicist went to school with me and happens to be my best friend. She had plans to expand via social media. We recently flooded social media on my release of the collection which fell on my birthday. The idea came from my sister, Chyna. We created a countdown to create anticipation and now we are 86 days in.

TRGB: How did the creation and birth of “Pyper Collection” came about?

Pyper: My name is Pyper so originally it was going to be “Pyper”. I wanted a retail store and needed something catchy but ever-lasting. “pypercollection” was given to me by my mom. I admit it had to grow on me but now I love it.

TRGB: Tell us more about the Closet Collection. How did you determine which collection gets what?

Pyper: The closet collection is a super great deal, I recommend it to any one looking for fashionable things at an affordable price. The items in the closet belong to one of my family members and either has never been worn or worn one. If you think about it people wear the clothes in your favorite store all the time. Being in the retail industry taught me that. So it is consignment, but high fashion.

TRGB: How was the Chyna and Phillip collection transcribed?

Pyper: They are my two siblings and family is everything to me. Chyna is my manager and my brother has a t-shirt line called “#Details” so when I came up with the business I wanted them to be a part of it.

TRGB: How long have you been in business?

Pyper: 86 days, almost three months.

TRGB: When it comes to choosing the pieces and look for your fashion collection, what was your motivation? How did you create the look? What was the motivation behind it?

Pyper: The first collection was inspired by nature and traveling the world. It is called the “butterflycollection”. I use my mentor/seamstress Sonia and myself to create the items.

TRGB: Have any pieces of the collection been modeled in fashion shows or events?

Pyper: Not yet, but definitely keep an eye open for us on the runway.

TRGB: Any future projects/events coming up?

Pyper: Yes, we have winter community service events. I love giving back. We also will be hosting pop up shops at your favorite stores.

TRGB: What is next for Pyper Collection?

Pyper: More to come. We will expand and begin to add more as we grow. We are going global this fall and expanding to other countries. I vision my brand as being a fortune 500 company. We also are looking forward to being on the runway for NYFW. It’s all in God’s plan.

TRGB: How can readers connect with you and shop?

Pyper: Visit the website www.pypercollection.com and connect via Instagram. @pyper____ and the store Instagram @pypercollection!

 

 

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Taraji P. Henson Launches Foundation to Bring Awareness for Mental Health and to Honor her Dad

Photo Courtesy by Getty Images

Actress Taraji P. Henson just launched a new foundation called “The Boris Henson Foundation” in honor of her late father that passed away in 2006 due to liver cancer.  But the main reason why Henson is doing this is to increase awareness for mental health among the black community.  

Her father also suffered with mental health so Henson wanted to do something revolving around that.  He was also a Vietnam veteran who suffered through various of things; being homeless was one of them.  Henson named the foundation (BLHF) after her dad is because of his unconditional love.  The foundation will launch a special fundraiser called “Taraji’s Boutique of Hope” which will be held on September 22nd in Beverly Hills.  The goal of the fundraiser is to raise funds to provide resources to increase mental health support in urban schools. 

 

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Are Your Curves Worth DYING For?

“My anaconda DUNK!”

A new show is coming to BET called Killer Curves: Bodies to Die for is produced by Lala Anthony.   So many women in the industry has leveled up to certain expectations that having a phat butt and large breasts and thighs will make them look physically attractive and hot! Maybe in that case, but what about the health side affects or the after math years down the line? A lot of black women; especially on reality TV is getting butt injections, breast implants and even lip injections just to have that banging body.  Personally I don’t think that is worth dying for.  

K-Michelle who an R and B singer and a reality star on Love N Hip Hop Hollywood has had butt injections and has paid the price for it when she started getting sick and getting headaches all the time.  “After I got my butt shots, I felt like I had confidence,” stated K. Michelle in an article on The Source. 

She will be on Killer Curves: Bodies to Die for which airs tonight on BET at 10 pm EST. 

 

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Possible Cosmetics is all about Possibilities

Beauty is in the eye who believes.  If you have a dream, then go for it!  As for Renata Eileena, she has made her mark as the owner and founder of Possible Cosmetics.  

Renata has always had a keen eye for beauty and fashion, so that wasn’t nothing new walking in the footsteps of her business.   The name “Possible Cosmetics” came from a gospel song called “All things are possible”

“It kind of embodied me. I came this far,” states Renata

Possible Cosmetics is four years old and is birthing all different types of new looks.  She is the only black owned cosmetic line at the second largest mall in America called King of Prussia.  

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Photo Courtesy of Possible Cosmetics

“I decided to go to the mall to see about a kiosk.  I only had samples with me.  The guy that was helping me decided to drop the price.  He saw my vision,” stated Eileena

Everybody and their mama has a cosmetic line, but one thing that Possible Cosmetics offers is the educational piece.  the line even offers a book that teaches how to start your own cosmetic line.  Some of the best sellers are the Ruby Red and the Velvet Lipstick.  So ladies if you are ever looking for some new colors in your life to add to your collection, take a peak at Possible Cosmetics.  

“I am trying to build a digital brand as well.  I always say do what you are good at.  I was born for this” stated Eileena

Everyone has their favorite part of their business.  I asked Renata what her favorite part of her business is and this is what she had to say:

“My customers!  They keep me going.  I’m always getting positive feedback such as the quality of the product and the fast service”

Possible Cosmetics is already in two stores in Philidelphia.  Sometimes funding isn’t enough to get into bigger stores, but one monkey isn’t about to stop Renata’s show.  Some of her products are locates in stores such as “My BFF Closet” which is a big boutique and “Nikko’s Jewelry Box”  Online stores are the biggest market yet!  New projects that she is currently working on is the Possible Academy to push more educational pieces.  Also there will be a beauty expo starting May 25th that will be held in California.  
“I want to move and grow the line.  I also want a center for entrepreneurs for black children.  I want to teach about loans, credit, etc.  You have to keep walking, keep working, and keep praying.  God gave me a vision” 

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Photo Courtesy of Possible Cosmetics

 

You can visit Possible Cosmetics at http://www.possiblecosmetics.com