Tag Archives: Female Entrepreneurs

Let’s Get ICY in the PR Industry! Meet Paige Barnes

Paige Barnes is founder and CEO of ICY Public Relations. Paige is a graduate of The University of Alabama. She has a degree in Public Relations and a minor in Computer Science. She has always had her way with words as well as socializing and networking with people to find a common interest and make “money moves”. Paige graduated top of her high school class as Valedictorian as well as work for numerous of non-profits including Art N’ Autism where she conducted the parent relations program that involved fund raiser planning to fund the program. She is also no stranger to the Birmingham area where she worked as an Event Planner for the magazine of the south, Good Grit Magazine.

With her expertise in communication, Paige decided to take her talents to the entertainment industry as she took of the road as the Digital Coordinator for The Hip Hop Publicist. She then worked with many independent artists to help build their build and secure media coverage. After a year, Paige decided to start her own independent firm, ICY PR. She is represents clients from: entrepreneurs, stylists, entertainers, beauty influencers etc. Some of her clients just to name a couple are: DJ New Era – official DJ of the University of Alabama and Pyper Nicole – upcoming stylist and fashion designer.

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Pyper’s Collection

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DJ The New Era

In the future Paige plans of owning her PR office overlooking  the LA horizon and managing celebrities as well as hosting events and fundraiser dedicated to giving back to the community.

 

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CEO of Icy Public Relations

 

Follow on IG: @icypublicrelations_ and @icybethekid

 

 

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Wal-Mart Picks up Possible Cosmetics for Online Selling

Possible Cosmetics is growing each and every day! CEO and Owner Renata Roundtree is making major moves within her company and plans to expand larger into retail stores all over the globe.  Move over MAC and Clinique, Possible Cosmetics will soon be taking over!

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TRGB Media: It’s been a few months since TRGB has interviewed you about your success and beauty line Possible Cosmetics. Since then, what have you been up to?

Renata Roundtree: Oh Honey lol SO much! I think the BIGGEST thing that We’ve been up to is FINALLY getting into Major Retail! Im too excited of course we’ll discuss this more 🙂

TRGB Media: Congratulations on Possible Cosmetics being apart of Wal-Mart online. What was your reaction?

Renata Roundtree: Honestly, lol I still can’t process it, I’ve been secretly going back and forth with Walmart for a long time. I didn’t tell anyone because I really wasn’t sure the outcome! In fact, they denied me first but I literally called, emailed (and Walmart is actually impossible to reach) I did not take NO for an answer! There’s still LOTS of work to do but we’re in there!

TRGB Media: How has sales and marketing been going? Do you have a team that helps you push sales or are you the only one?

Renata Roundtree: Let’s just say I’m not a Millionaire yet lol… I do have a virtual assistant that helps when need be. However, the bulk of the marketing and sales are driven by me or by other channels that I use. Social media has been a big help but I absolutely plan to have a team to help me plan and execute better. Marketing to be honest is my weakness I actually hate it lol

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TRGB Media: Let’s talk about current and future projects. Are you working on anything exciting?

Renata Roundtree: Yes. We are gearing up to hit a MAJOR retailer in Atlanta!!! Everyone knows that ATL is my second home. I can’t announce it just yet, but 1st Quarter 2019 Possible Cosmetics will be in stores in Atlanta GA!!!

TRGB Media: Also, I see that you are the guest speaker for Dreams to Founder Workshop and one of the panel spotlights for Glambitious. Tell us more about that.

Renata Roundtree: Yes, Im EXTREMELY excited to be apart of these events! One thing about me is I enjoy the empowerment portion of business. I like it more then selling Cosmetics lol I was born for it I have a radiant personality I can capture almost any audience I’m in front of and I have a story to tell. I’m serious when I say empowerment is so much more fulfilling to me, I’d much rather be doing these sorts of events more often!

TRGB Media: Are you still teaching young professionals how to start their own make up line? How has that been going?

Renata Roundtree: Yes, I actually just launched our digital course “ How to start a cosmetic line 101” on our website! That’s another thing that I enjoy.  Its selling pretty good and I take pride in helping someone establish a business! I’m a believer that you are able to share the information you have, especially within your community!

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TRGB MEDIA: Does Possible Cosmetics have any new products in store?

Renata Roundtree: We actually just launched our pressed shimmer powders!! The customers are responding to those very well and I’m getting amazing feedback!

TRGB Media: How many years have you been in business?

Renata Roundtree: Well, I started this business journey in 2010 with designing custom shoes! I must admit at that time I had NO idea what I was doing. Lol I just knew I was gifted to create sells, Instagram ads; all those other things didn’t click to me yet until I started Possible Cosmetics in 2016! I’m a much better business owner now.

TRGB Media: What are some unique things that Possible Cosmetics offers that no other make up line offers?

Renata Roundtree: I don’t really see other makeup lines sharing their “secrets” here at Possible Cosmetics. We not only sell you a product, but we sell you information as well.  We also educate you to start your own business. So I’ll say the empowerment part is what is different about us!

TRGB Media: What is next in store for you and your business?

Renata Roundtree: RETAIL, RETAIL AND MORE RETAIL.  We WILL BE in every major retailer in America; I don’t care if it take me forever! We are planning a Possible Cosmetics TAKEOVER. We will be mentioned with the household names like MAC, Loreal, Este Lauder, Cover Girl etc…

TRGB Media: How can readers connect with you and purchase products?

Renata Roundtree: They can purchase our wonderful products along with our Courses at www.Possiblecosmetics.com also on walmart.com put *Possible Cosmetics* in the search bar 🙂

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CEO of Possible Cosmetics Renata Roundtree

 

 

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Graphic Designer Tyra Grayson is on the Rise to a Creative Stardom!

” Very eager, motivated, determined, caring, and loving,”

is how Tyra describes herself.

What do you call a bomb creative direction with style and great fashionable taste? 

Tyra Grayson, the next superstar to stardom in the graphic design business!  It’s not just her whit or her just holding a camera and telling a music artist to pose or a model to hold a specific prop, but it’s about her creativeness and unique taste for photography! 

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Born and raised in Birmingham, Alabama, Tyra is attending Full Sail University online majoring in Graphic Design.  With diving into the creative side for only one year, she has accomplished so much with her work.  Opportunities came knocking real fast as she has already had the pleasure of shooting local models and artists and doing graphic designs for music artists and businesses to help manage and build up her brand. Everyone has to start from somewhere in life to become who they want to be in their passion.

 “I started off learning how to print t-shirts with my granddad, he taught me how to design the shirt before printing it. I got fascinated with the design process and started using Photoshop. He also told me to use his camera and try to do something with it, and the rest is history. I was a rapper before this, so I owe it all to him for introducing me to this, he was also a musician, so the creativity flowed in the family.”

Tyra has shot for artists such as Moneybagg Yo, Rich Homie Quan and Boosie Badazz.

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Moneybagg Yo

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Boosie Badazz

Photography has its own art of style, but what Tyra is known for best is her vintage style of photography.  She uses different locations and props such as smoke bomb and masks to execute her style of portraits.  One of her biggest accomplishments was designing her first mixtape; front and back for Birmingham artist YF Tadoe called “No Investors”

 

“I see myself being the biggest designer, photographer, and creative director in the music industry. Working with companies such as Atlantic Records, IHeartRadio, Spotify, as well as working with Grammy-award winning artists.”

 

 

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She has created her own lane and her own name for herself; TGDShotIt or TGD branching out for different opportunities and many more to come.  Everyone has something or someone to keep them motivated and humbled while achieving their goals and dreams.

“Anyone who has helped me with a photography project. My friends, family, other creatives, and the thought that if I ever gave up on this, that’s one less creative that someone may need. So I always wake up motivated with the thought that an artist or business may need my services and that I have the chance to get better.”

Someday she plans to collaborate with award-winning artists such as Troye Sivan, Khalid, Ariana Grande, Twenty-One Pilots, Kevin Gates, Drake and more.  She is on the rise to a creative stardom!

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Model Christopher McCombs

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Follow her on Instagram: @tyraisme

Facebook: Tyra Grayson Designs and Photography, Personal FB: Tyra Grayson

Check out her work at http://www.tyragraysondesigns.myportfolio.com

Email her for Inquiries at graysontyra@gmail.com 

 

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Author Spotlight: Jasmine Jones

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Meet Jasmine Jones!

Jasmine Jones is an engineer at a Fortune 500 company in Washington, D.C., the chief executive visionary of J Squared Productions, and the author of “The Single Ladies’ Commandments: Songs for Love, Healing, Freedom, and Purpose”. Jasmine is originally from Detroit, Michigan. She earned dual Bachelor of Science degrees in Industrial Operations Engineering and Mechanical Engineering with honors from Lawrence Technological University. Jasmine received her Master’s in Engineering Management from the Pennsylvania State University. Jasmine formerly competed in Miss America Scholarship pageants. She is the recipient of the Miss Michigan Scholarship Pageant National Academic Scholarship Award and held the title of Miss Lawrence Tech in 2011. She is also a member of Alpha Kappa Alpha Sorority, Inc. and National Society of Black Engineers (NSBE). She enjoys STEMulating and mentoring young people in science, technology, engineering, and mathematics.

 

When did your writing career begin?

I like to think my writing career began far before I set out to write “The Single Ladies’ Commandments”. Over the years, I’ve maintained journals with tons of personal stories including thoughts, reflections, and meditations. A couple years ago, a good friend and new author asked me to contribute my stories in her book of memoirs. Initially, I was hesitant to share my personal stories alongside other writers. My hesitation subsided when I thought about how my stories could help inspire other people.  A couple years later, I ventured out on my own endeavor. I began writing “The Single Ladies’ Commandments” to encourage women facing challenges in life and dating, and seeking to overcome those challenges.

How did J Squared Productions begin?

Growing up, I had a front row seat to entrepreneurship. Most of my childhood, my mother maintained a full-time job and a personal business endeavor from a children’s daycare to a cleaning agency to a clothing store to a rental property management company.

What was your motivation behind your business?

Needless to say, the entrepreneurship “bug” bit me too. J Squared Productions was birthed as a face to build my brand for “The Commandments Series”.  My vision is to expand J Squared Productions outside the realm of books and branch into other forms of media. In the future, I foresee J Squared Productions helping new writers through the book self-publishing process.

How did the whole “The Commandments” series begin?

Well women will just have to read the book to find out of course! But seriously, it began as a vision. I’ve always been good at recollecting songs both old and new and various genres and equating those songs to the years they were released. I guess it’s just more like a personal trivia game for me.  It wasn’t until my teenage years that I regularly attended church with my family. By that time, I was already heavily introduced to what many “church folk” would describe as secular music. At this time in my life, I was told I could no longer watch television channels like BET or listen to secular music. I tried for a time, but then it just didn’t sit right with me. I loved music, all  kinds and all genres and I couldn’t understand why I could no longer listen to every music genre I enjoyed whether it was gospel, hip-hop, pop, or otherwise.  Fast forward to adulthood, I was traveling on an early morning flight back home from Las Vegas and I felt as if God was leading me to write a devotional book that incorporated “secular music”. I was hesitant at first. One, I’m flying back home from Las Vegas aka Sin City. I wasn’t absolutely sure if God was leading me, but I began writing down the vision. When I returned home, I pretty much wrote non-stop daily devotionals and aligned the entries with 90 contemporary songs to encourage Single Ladies.

Let’s talk about the Single Ladies Commandments.  When is that set to release?  How long did it take for you to write the book?

“The Single Ladies’ Commandments” will be released January 7, 2017. Anyone who subscribes to my website has a chance to win a copy of the book before the official release date.  From the day I first began writing on my flight back from Las Vegas to the time I finalized the manuscript less than a year and a half had passed. Time really flies!

What is your message for all the single women who desire love and a relationship?

Seek God first. I feel like it’s cliché, but it certainly worked for me. For years, I failed one relationship after another; was left broken-hearted time and time again, and swore off all genuine “chances” of love.  I would like Single Ladies to realize as “The Single Ladies’ Commandments” ministers to them, recognize the process of writing it ministered to me. As I wrote each devotion, I traveled the spiritual journey to healing. Healing from every painful relationship, situationship, and any other thang I once claimed.  This process brought me to the moment where I can accept a healthy relationship. I am confident this 90-day process will prove successful for many other Single Ladies as well.

I just love your energy you bring to the table! What are your future plans for your business and book series?

As you know, “The Single Ladies’ Commandments” is the first installment in “The Commandments Series”. When I began writing the first installment, I realized I didn’t just want to help Single Ladies. In the upcoming books, you can expect to see daily devotionals dedicated for women in all walks and journeys of life.  In the future, I aspire to reach women not just through “The Commandments Series”, but various avenues including music and the arts. I feel as if the sky is not even the limit. Perhaps heaven is the true limit.

Who are some of your favorite authors?

I really enjoy self-help books, which is likely one of the reasons I gravitated toward writing my own self-help book series. Some of my more recent inspirational reads include books by Valorie Burton and Gary Chapman.

Where does your motivation and inspiration come from?

“I lift up my eyes to the mountains—

    where does my help come from?

My help comes from the Lord. . .”

Psalm 121: 1 -2

My motivation, my inspiration, my help. . . it all comes from God. My vision to write “The Single Ladies’ Commandments”, the first and only devotional book to engage women via their interest and love for contemporary music, could have only come from God.

How can your readers connect with you?

Single Ladies, can connect with me via email: info@jsquaredproductionsonline.com, or by visiting my website: www.jsquaredproductionsonline.com. There, you can find direct links to all my social media handles and subscribe to my website.

If you would like to connect with me directly via social media, where I share inspirational content, you can follow me via:

Facebook: www.facebook.com/jsquaredprods

Instagram: @jsquaredproductions

Twitter: @jsquaredprods