Tag Archives: Style

Monthly Obsession: Tis the Season of Boot Season!

So this is my first time ever writing about a monthly obsession and I can honestly say that I have more than one.  We all that one thing that we are obsessed over and whether we can’t afford it at the present moment or can’t eat it at the present moment, we have a plan to get what we want! Sounds familiar?

As for me, I’ve been more of the “go-getter” type in anything that I want, whether it’s a new eye shadow palette or a new phone case for my phone (I am actually proud of myself because I just upgraded my phone and I haven’t purchased a whole lot of phone cases) This month or shall I say the last couple of months I have been obsessing over a few things.  The first item is a pair of combat leopard and plaid print boots I ordered online at Rainbow Shops.

One thing about me is that I don’t tend to follow the latest trend or style because I create my own trend and style! My taste is rather unique and I like to go outside the box just a little to see if I can pull it off! When I first saw these boots online in my promotions email, I knew right then and there that I had to have these cute combat boots! You can say that I am a big fan because I have two other pair of combat boots at my house.  A pair of pink waterproof converse and some Candies combat boots from Kohl’s Department Stores.  It just started getting a little cold where I’m at in Virginia, so I will have plenty of opportunities to wear these boots.  I was thinking of wearing them with a solid denim collared shirt and mild accessories.

What do you guys think about that combination? And be honest! lol. I don’t bite! LOL I purchase a lot of my plaid button down shirts from Kohl’s since I’ve been working there for the last eight years and the discounts are great!  With my associate discount and other discounts we can stack on top of that I sometimes be racking up! There are other obsessions that I have, but I want to save that for my next blog post which will be a continuation.  I can’t wait to share with you all what I’ve been obsessing over! Until then take care and don’t forget to hit that follow/submit button to keep updated of all my blog posts.  

https://www.rainbowshops.com/

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Wal-Mart Picks up Possible Cosmetics for Online Selling

Possible Cosmetics is growing each and every day! CEO and Owner Renata Roundtree is making major moves within her company and plans to expand larger into retail stores all over the globe.  Move over MAC and Clinique, Possible Cosmetics will soon be taking over!

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TRGB Media: It’s been a few months since TRGB has interviewed you about your success and beauty line Possible Cosmetics. Since then, what have you been up to?

Renata Roundtree: Oh Honey lol SO much! I think the BIGGEST thing that We’ve been up to is FINALLY getting into Major Retail! Im too excited of course we’ll discuss this more 🙂

TRGB Media: Congratulations on Possible Cosmetics being apart of Wal-Mart online. What was your reaction?

Renata Roundtree: Honestly, lol I still can’t process it, I’ve been secretly going back and forth with Walmart for a long time. I didn’t tell anyone because I really wasn’t sure the outcome! In fact, they denied me first but I literally called, emailed (and Walmart is actually impossible to reach) I did not take NO for an answer! There’s still LOTS of work to do but we’re in there!

TRGB Media: How has sales and marketing been going? Do you have a team that helps you push sales or are you the only one?

Renata Roundtree: Let’s just say I’m not a Millionaire yet lol… I do have a virtual assistant that helps when need be. However, the bulk of the marketing and sales are driven by me or by other channels that I use. Social media has been a big help but I absolutely plan to have a team to help me plan and execute better. Marketing to be honest is my weakness I actually hate it lol

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TRGB Media: Let’s talk about current and future projects. Are you working on anything exciting?

Renata Roundtree: Yes. We are gearing up to hit a MAJOR retailer in Atlanta!!! Everyone knows that ATL is my second home. I can’t announce it just yet, but 1st Quarter 2019 Possible Cosmetics will be in stores in Atlanta GA!!!

TRGB Media: Also, I see that you are the guest speaker for Dreams to Founder Workshop and one of the panel spotlights for Glambitious. Tell us more about that.

Renata Roundtree: Yes, Im EXTREMELY excited to be apart of these events! One thing about me is I enjoy the empowerment portion of business. I like it more then selling Cosmetics lol I was born for it I have a radiant personality I can capture almost any audience I’m in front of and I have a story to tell. I’m serious when I say empowerment is so much more fulfilling to me, I’d much rather be doing these sorts of events more often!

TRGB Media: Are you still teaching young professionals how to start their own make up line? How has that been going?

Renata Roundtree: Yes, I actually just launched our digital course “ How to start a cosmetic line 101” on our website! That’s another thing that I enjoy.  Its selling pretty good and I take pride in helping someone establish a business! I’m a believer that you are able to share the information you have, especially within your community!

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TRGB MEDIA: Does Possible Cosmetics have any new products in store?

Renata Roundtree: We actually just launched our pressed shimmer powders!! The customers are responding to those very well and I’m getting amazing feedback!

TRGB Media: How many years have you been in business?

Renata Roundtree: Well, I started this business journey in 2010 with designing custom shoes! I must admit at that time I had NO idea what I was doing. Lol I just knew I was gifted to create sells, Instagram ads; all those other things didn’t click to me yet until I started Possible Cosmetics in 2016! I’m a much better business owner now.

TRGB Media: What are some unique things that Possible Cosmetics offers that no other make up line offers?

Renata Roundtree: I don’t really see other makeup lines sharing their “secrets” here at Possible Cosmetics. We not only sell you a product, but we sell you information as well.  We also educate you to start your own business. So I’ll say the empowerment part is what is different about us!

TRGB Media: What is next in store for you and your business?

Renata Roundtree: RETAIL, RETAIL AND MORE RETAIL.  We WILL BE in every major retailer in America; I don’t care if it take me forever! We are planning a Possible Cosmetics TAKEOVER. We will be mentioned with the household names like MAC, Loreal, Este Lauder, Cover Girl etc…

TRGB Media: How can readers connect with you and purchase products?

Renata Roundtree: They can purchase our wonderful products along with our Courses at www.Possiblecosmetics.com also on walmart.com put *Possible Cosmetics* in the search bar 🙂

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CEO of Possible Cosmetics Renata Roundtree

 

 

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Savon Luxe Brings the Heat and Quality to New-Style Virgin Hair

Savon Luxe launched in 2014 and is based in Detroit, MI. What makes the Savon Luxe unique is the high end quality, longevity, and customer experience delivery.  Clients can purchase hair from www.SavonLuxe.co

 

TRGB Media: What made you want to go into a business that deals with virgin hair?

Savon Luxe: I’ve been wearing sew-ins since I was about 16 years old. Back in the day girls would rock the pack hair that would only last as long as the install. I was really tired of dealing with beauty supply hair so I started buying virgin hair. In college I was a YouTube beauty blogger in college growing out my natural hair wearing sew-ins, spending THOUSANDS of dollars on hair extensions. I decided I wanted my own line. I didn’t think to seriously of it at first, then I started deep diving into the beauty business and fell in love. Four years later we’re still here!

TRGB: How did you come up with the name Savon Luxe?

SL: Whew, I went back & forth with the business name for about 3 months. At first the brand name was going to be “Luxe Life”, but I wanted something a bit more personal. The “Savon” derived from my first and middle name and the “Luxe” while cliché is part of me really enjoying luxury things. I knew when I attached my name to it I would take it seriously as it would be a direct reflection of myself.

TRGB: Because the hair industry and various of sellers are in the same business, competitors can be tough. What keeps Savon Luxe different than most other companies that sell virgin hair?

SL: So true! The biggest part I’ve learned in owning a business is staying my lane, and only mind the business that pays me. Even with a multitude of virgin hair companies, I know how to cater to niche. As I’ve grown to be more business savvy, I’ve learned everything is not for everyone. So I (my brand) can’t be either. And that’s okay. Everyone is so focused on high sales, but I focus on the relationship with my customers and business longevity. I’m not interested in being a “fad” business. I’m here for the long run, so what separates me is trust.

“At first the brand name was going to be “Luxe Life”, but I wanted something a bit more personal. The “Savon” derived from my first and middle name and the “Luxe” while cliché is part of me really enjoying luxury things.”

TRGB: For a potential client, how would you sell your products?

SL: The primary thing I do is ask them what THEY are looking for and how can I best service THEM. I’m never a “pushy” sales person. I’m a listening ear before anything, then I guide them to my products that best fit their need and I give them time to decide for themselves. This is vital.

TRGB: When creating a company for women of all colors, what did you have in mind?

SL: Being one helps lol. But seriously, empathy helps when catering to WOC. We aren’t catered to on a national level, so when they shop with me, I don’t want them to have to feel like their “fighting” or “forcing” a product to work for them because I selected my textures and products already with them being the priority.

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TRGB: What are some suggestions when it comes to hair care?

SL: One of my best suggestions when it comes to hair care is research hair type. Hair care is not a one size fits all. Everyone has different likes, dislikes, routines. Knowing what YOU like best is a trial and error process. If an individual is not comfortable caring for their hair themselves, seek a stylist you are comfortable with. But the basis are cleanse and hydrate, that goes for extensions and naturals.

TRGB: Who does your brand market to?

SL: I’m actually in the process of re-developing my demographics. Initially it was a younger adults, because I was in college. As I’ve matured, I’ve learned what I really want which is more young professionals who still are into chic & glam. I can’t wait for my re-development so stay tuned!

TRGB: How fast does your product sell?

SL: Our products sell out pretty fast, especially our Straight Bliss extensions. I’m actually testing out some new patterns now to potentially add that I think my customers will love.

TRGB: Does your brand participate or has participated in hair shows?

SL: I haven’t participated in any to date. There are a few I’d definitely consider going to. I’m still a one woman show for the most part, so once I develop a “team” a trade show will get on our books for sure.

TRGB: How can readers connect with you?

SL: Easily! They can experience Savon Luxe and submit inquiries on www.SavonLuxe.co and see our extensions in action at www.instagram.com/SavonLuxeHair

 

 

 

 

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New Fashion Trend Pyper’s Collection Brings Plenty of Chic and Style

Fashion has always been changing the game with new trends all over the world, nationally and internationally.  But there is one person who is taking her business to the top and that is Pyper Collection! She is a game changer with lots of taste and fashion trends for both men and women.  O taste and see that Pyper’s Collection will have you begging for more!

 

TRGB Media: How did you get into the fashion industry? Was it something that motivated you to branch out and try it?

Pyper Collection: My love for clothes. Reconstruction has always been interesting to me since I was young. After finding out Alabama offer a fashion apparel program I  started my journey. I came to college as a pre-med major but an old friend was a fashion major. She would always have me to do her projects and I enjoyed doing them so I decided to change my major and follow my dream.

TRGB: So, you graduated from the University of Alabama. How did college prepare you for what you wanted to do?  By having a concentration in apparel and textile help your visual skills?

Pyper: The program was great and fairly smaller than the other classes on campus. I enjoyed the intimacy. The variety of courses required put the lifestyle of the fashion industry in perspective for me. When I graduated I felt confident in moving forward in the industry and pursuing a career.

TRGB: Why did you choose this particular industry for your career?

Pyper: My love for beauty and fashion! My family’s brand is also a beauty brand so it was ideal.

TRGB: Tell me about the family business, Salon Lisa Brown. How long have you been working there as a hair stylist?

Pyper: The salon has been open for 7 years now. I worked as a shampoo assistant at the age of 17, went off to school and worked on weekends until I graduated. I then became a junior stylist for a year and was recently promoted to senior stylist and salon supervisor.

TRGB: When starting the fashion retail business, what were your goals and visions for your business?

Pyper: I want to build an empire. My goal was to be affordable but fashion forward. “pypercollection” is a lifestyle brand. I want everyone to be able to shop and be apart of the collection, even the dogs. (We do offer doggy apparel as well)

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Model wearing a chic bathing suit in Pyper’s Collection

TRGB: Did you have a business and marketing plan?

Pyper: My publicist went to school with me and happens to be my best friend. She had plans to expand via social media. We recently flooded social media on my release of the collection which fell on my birthday. The idea came from my sister, Chyna. We created a countdown to create anticipation and now we are 86 days in.

TRGB: How did the creation and birth of “Pyper Collection” came about?

Pyper: My name is Pyper so originally it was going to be “Pyper”. I wanted a retail store and needed something catchy but ever-lasting. “pypercollection” was given to me by my mom. I admit it had to grow on me but now I love it.

TRGB: Tell us more about the Closet Collection. How did you determine which collection gets what?

Pyper: The closet collection is a super great deal, I recommend it to any one looking for fashionable things at an affordable price. The items in the closet belong to one of my family members and either has never been worn or worn one. If you think about it people wear the clothes in your favorite store all the time. Being in the retail industry taught me that. So it is consignment, but high fashion.

TRGB: How was the Chyna and Phillip collection transcribed?

Pyper: They are my two siblings and family is everything to me. Chyna is my manager and my brother has a t-shirt line called “#Details” so when I came up with the business I wanted them to be a part of it.

TRGB: How long have you been in business?

Pyper: 86 days, almost three months.

TRGB: When it comes to choosing the pieces and look for your fashion collection, what was your motivation? How did you create the look? What was the motivation behind it?

Pyper: The first collection was inspired by nature and traveling the world. It is called the “butterflycollection”. I use my mentor/seamstress Sonia and myself to create the items.

TRGB: Have any pieces of the collection been modeled in fashion shows or events?

Pyper: Not yet, but definitely keep an eye open for us on the runway.

TRGB: Any future projects/events coming up?

Pyper: Yes, we have winter community service events. I love giving back. We also will be hosting pop up shops at your favorite stores.

TRGB: What is next for Pyper Collection?

Pyper: More to come. We will expand and begin to add more as we grow. We are going global this fall and expanding to other countries. I vision my brand as being a fortune 500 company. We also are looking forward to being on the runway for NYFW. It’s all in God’s plan.

TRGB: How can readers connect with you and shop?

Pyper: Visit the website www.pypercollection.com and connect via Instagram. @pyper____ and the store Instagram @pypercollection!

 

 

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Its a New Era; DJ The New Era Mixes up Style and Flava!

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Describe DJ New Era in three words

God Fearing Man

How did you get into the entertainment industry of becoming a DJ? Did it come natural to you?                 

I started off as the bootleg Cd guy in high school. When i went to college it was brought to someone’s attention I was the guy who had all the music and the rest feel into place!

What is usually playing on your playlist currently?

On my playlist i usually keep 3 Dj Drama mixtapes and J Cole is a must!

Since you are in the entertainment industry with up and coming artists; new and old, what are some of your favorite songs and artists right now?

My favorite new artist and song would have to be Jaden Smith – Icon. I am also feeling Juice Wrld.

I’m curious on how you came up with the name “New Era” Inquiring minds want to know. Lol

My name came about from wearing hats. I own over 300 Fitted Caps. Every time i Dj i would always have on a different Fitted Cap, so a buddy of mine said my name should be Dj New Era. I had the name Dj Fitted Cap, which someone said was very corny. LOL I changed it up to Dj New Era because of the New Era hats.

When and where was your first gig as a DJ?

My first gig took place in Huntsville, AL. A homie of mine from college had a house party. It was a trainwreck as far as me Djin goes lol.

What type of events do you DJ at?

I Dj Clubs, College events, Private events hell any kid of event that will help me grow as a Dj

Now for mixing and scratching, do you prefer to mix the old school with the new school for flava or the new school with the new school and the old with the old?

                 I prefer to mix the old school with the new school because the old school is what paved the way for the new school. As a Dj its my job to create a story for you while on the dance floor. You never know to a certain the age of the crowd until you drop records.

Who are some of your favorite influencers?

 Dj Jazzy Jeff, Dj Drama & Funk Master Flex

What keeps you motivated and inspired to continue your love for what you are doing?

My family, most definitely.

If you had to battle at a competition for Djing, who would you want to go up against and why?

I would want to go up against Funk Master Flex. His style is similar to mine. The way he brings records in and his voice is what makes him stand out as Dj. Plus I believe my Serato Crates can compete with his.

Does beats and rhythm come to you naturally or did you have to study sounds when mixing?

 It comes to me naturally. Once you get a fill of the crowd an what tempo they moving to, It because easier to create your set for the night

How can readers connect with you?

IG @TheDjNewEra  Facebook @TheDjNewEra

      WWW.FITTEDCAPLOW.COM

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Whatz in Oneika’s Closet!

It’s not about brand, it’s about Style”

This quote is so true. People get so caught up in all these brand name clothing and going broke. When you can take something old and make it look like it cost just as much as that Big name brand that your chasing. I never been caught up and wanting that Tommy Hilfiger, Louis Vuitton or that Chanel bag. Just wasn’t raised like that.

Don’t get me wrong, it’s nothing wrong with these items but don’t go broke trying to keep up with the Jones’s because they are broke. Trust me I would love to get some of these items but I’m all about living for what I have in my pockets! I’m not about trying to impress others with some high end garments, but will impress you with inexpensive pieces with my STYLE.

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I will walk into a store and go to that sale and clearance rack in a minute. Just like these checkered black & white high waist pants from Rue21 for $9. I love a awesome deal and can find some big name brand items mentioned before in a Thrift Store with tags on them as well. So brands are great for the right price at your local Thrift Store 😀. This entire outfit is under $50!

“Fashion fades, Style is eternal”-Yves Saint Laurent

Oneika’s Closet: 
Lace Cover up: @blazinvintage (IG)
Checked Pants: @rue21official 
Purse and Shoes (old): @shoedazzle-blog-blog 

Endure T-shirt: @schznsession @cadsvabrands (IG)

To Become a Member, hit link below.
www.justfab.com/invite/OneikaB/
www.shoedazzle.com/invite/OneikaB/

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Captivating in Kate

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Every girl should have a timeless piece or two in her closet. Quality over quantity is a great
fashion practice to follow. You’ll find that you’ll love on your clothes more. You’ll also learn to
get more resourceful and creative with the items stocked in your closet.
Kate Spade (gone too soon) is well known for her dresses, shoes, hand bags and accessories that
provide a crisp perfect finish. This fit and flare “holiday” dress is from a collection of Kate’s that
is at least two years old. Even in today’s world of Fashionista, this dress turns heads, for sure.
Who knew stripes could be so stunning? It’s great for a wedding, a dance, or a dinner. But darlin’!–
You can also dress this number down a bit. Paired with a basic nude or black pump, it is perfect worn as
your Sunday’s best.
A fit and flare dress is a flattering piece because it gives the appearance of an hour-glass shape. Women
of all shapes and sizes enjoy the cinched waist as the flared part of the dress drapes over the lower parts of
the body. I hope you enjoy this look.

Emjay-Blue and white dress and bag detailEmjay-Blue and White dress on gate

Emjay C
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